Team - Ashima Group

Mr. Chintan Parikh

Mr. Chintan N. Parikh, Founder and Chairman of Group Ashima, started his career as a first-generation entrepreneur in 1981, at the age of 24. He had a dream to make Ashima, a front runner in the world of cotton textiles. In nineties, his vision to bring world class technology and global customers at the doorstep of India, started a new era for cotton fabrics in India. He is an alumnus of Indian Institute of Management, Ahmedabad, where later he was also a member of the Board of Governors for several years till 2016. He was also the Chairman of Confederation of Indian Textile Industry (CITI) in the year 2003.

Mr. Krishnachintan Parikh

Mr. Krishnachintan Parikh is a Bachelor in Electronic Engineering from University of Sheffield,UK and an MBA from Columbia University, USA. Prior to joining Ashima in 2012, he had a 3 years of work experience in preparing financial reports for analysis and reporting progress of projects. He has worked with the company initially as Management Analyst during 2012 to 2014. Later in 2015, he has successfully carried out responsibility as Vice President (Denim) and also as Vice-President (Business Development). He was associated with the Company as Executive Director for a period of June 2017 to December 2019. Currently he leads the Company as an Executive Director since June 2021 heading Denim division and Garment division in Textile. Further, he will be also leading the Company’s newly formed Real Estate division and Treasury division.

Mr. Shrikant Pareek

Mr. Shrikant Pareek, has done his B. Tech. (Textile Technology) from L.D.C.E. and MBA (Marketing) BK School of Management from Gujarat University Ahmedabad. He has over 30 years of experience in textiles. After working in Arvind and ATIRA, he is working with the group since past 29 years. He is self-motivated, highly committed and result oriented techno-commercial textile executive, driving business with committed team building, operational excellence, emphasis on product innovation and effective marketing strategies. He has successfully built long lasting relationships with the supply chain partners in marketing as well as in supply and technology providers. He has grown from department head position to Director (Operations) and has managed assignments in all the divisions and functions of the company.

Mr. B. J. Shah

Mr. B. J. Shah is an adept finance professional having multiple degrees including MBA (Finance) from B. K. School of Business Management, Chartered Management Accountant from ICMA (London) and Cost Accountant from the Institute of Cost Accountants of India. After working for about 4 years each at Cadila Laboratories Limited and Gujarat Lease Financing Limited (GLFL), he is now associated with Group Ashima for more than 25 years. During his tenure with Ashima, he has played an extensive role in various areas of finance including Management Audit, Management Control Systems, Planning and Budgeting, Corporate Restructuring and many other corporate level strategic functions. Currently, as Chief Operating Officer (Dyecot), he is the Business Head of the Piece-dyed fabrics division of the company.

Mr. Amitabh Narain

Mr. Amitabh Narain is an M.B.A. with experience of over 35 years with organisations like Indian Rayon & Industries Limited, Grasim Industries Limited, Soktas Tekstil A.S. besides more than 10 years with Group Ashima. He has handled marketing of yarns and fabrics - B2B as well as B2C. He is currently working as Business Head of Fabric - Retail Division.

Mr. Paresh Mehta

Mr. Paresh Mehta has done his B.Text from V.J.T.I., Mumbai. He has an overall experience of 30 years. He started his career in 1988 with Garden Silk Mills. He was also associated with Reliance Industries Limited and Bharat Vijay Mills before joining Group Ashima in 2006. As the Business Head of Interlining Division, he is responsible for the activities in Operations, Sales, Purchase, Business Plan, Product Development & Quality control.

The Team